Make space for another dating app in your single life: Blindlee is Chatroulette for dating but with female-friendly guardrails in the form of a user-controlled video blur effect.
The idea is pretty simple: Singles are matched randomly with another user who meets some basic criteria (age, location) for a three minute ‘ice breaker’ video call.
Blindlee says female users have control of the level of blur during the call — meaning they can elect to reduce it to 75%, 50%, 25% or nothing if they like what they’re (partially) seeing and hearing.
Dating apps continue to be a bright spot for experimental ideas, despite category giants like Tinder dominating with a much cloned swipe-to-match formula.
So a tiny, bootstrapping startup like Blindlee could absolutely hit on something inspired that Tinder or Facebook hasn’t thought of (or else feels it can’t implement across a larger user-base).
Though Nasan says it does plan to expand matching filters, if/when it can grow its user-base, to include additional criteria such as religion.
Blindlee is also using video as the chemistry-channeling medium to help users decide if they match or not.
The target user for Blindlee is also likely to have grown up online and with smartphones and Internet video culture.
“Blindee makes for a fun three-minute blurred video experience with a random person matching your criteria.